Who is the burger eating best friend of Archie in the Archie comic books? Jughead! The Archie Comic Books Men's Jughead Costume is a replica of the outfit worn by this loveable character. Included with the costume is a long sleeved purple shirt that is decorated with the letter S on the front, a pair of green slacks, and a silver crown hat. Its not enough to just wear the Jughead costume, since he is an unforgettable character you have to act like him too. So when you go out to your Halloween party dressed in the Archie Comic Books Men's Jughead Costume, be sure you bring a bunch of hamburgers as well. You'll get big laughs when you wear a costume of this classic comic book character.